I have a main site and the two satellite sites that both attracts traffic and provide links. All pages are in Swedish. Now I intend to translate the pages into two other languages.
The main site is at present the. See. As I see it, I have two options for the main site: either put all the content on. Com and adding up the main site of three different top level domains. If I post the sites on three different top level domains, I would like to link them together for user convenience.
I would also add up the two satellite faces of the two new languages. This is two keyword domains (Swedish word) and have acquired the corresponding domains of the two countries with the country’s TLD.
So this leads me to three questions how SEO-wise to deal with the internationalization of sites:
- One or three different top level domains for the main site?
- Should I link up my satellites?
- Should I spread out the pages on different web hosting / adwords / analytics accounts?
Thanks in advance!
Bjorn
Magnus reply
This is always a bit problematic choice. Indeed, there are various advantages of the different variants. If you split up in several different domains and top level domains you will get the benefits of being able to be completely local, law, etc. TLD. The big advantage of having a domain with all of is that you inherit trust and PageRank to the various languages well and can often get far without much local links.
I often prefer to divide the local domains if there is a possibility but it is a matter of taste. If you do, so there’s every chance in the world to use a local host and I would in this case do.
In the case if you have to link them together or not, I would say that it is primarily due to two factors. How relevant are they and how many? If you have three sites that fit well, you can clearly linking the two. Do you have 100 who are not particularly related, there is reason to think again.